Mimin - AI Smart Admin
Overview
Mimin is conversational AI company in Southeast Asia, setting the benchmark for innovation and effectiveness in the realm of conversational AI technologies. Mimin helps businesses to combine AI & conversational channels (i.e. text/voice/etc) to deliver a superior customer experience journey and drives a better sales.
Problem & Challenge
Mimin needs a web profile that can represent his services that combine conversation with AI. Organizing content and information combined with design style is an interesting challenge.
Solution
To work on this project, I had a lot of discussions with stakeholders and did benchmarking. During the process, the design I created went through several iterations of improvements until the final design was selected.
Provide content that provides an overview of how the system works
Create a consistent design in accordance with brand identity
Convey the number of Mimin users spread across businesses and regions
Result & Impact
Website was successfully launched and can help represent the services offered by Mimin.
Modern design that matches brand identity
After the design was approved, Mimin team made several asset adjustments according to the services
Conclusion
This project made me learn to do more design exploration with various styles. I also learned how to convey the design ideas created.
